As an arcade machine manufacturer, we provided this multi-site prize machine store solution for a European client operating across shopping malls and high-traffic public areas. The project covers store formats ranging from 100㎡ to 800㎡, focused on claw machines, scissor machines, and clip machines as the core business model.
From the beginning of the project, the goal was not only to supply machines, but to help the client build a scalable and recognizable prize machine retail system suitable for different commercial locations across Europe. Based on the operating environment and customer traffic of each site, we assisted in machine selection, layout planning, storefront branding, and gameplay configuration to improve both customer attraction and operational efficiency.
To increase player engagement, the stores use eye-catching prizes, novelty products, and optimized machine placement strategies to create stronger traffic conversion inside the venue. All machines are commercial-grade models designed for stable long-hour operation with adjustable settings and low maintenance requirements, supporting continuous daily operation in high-footfall environments.
For certain European markets with stricter regulations regarding amusement and prize machine probability systems, the project also adopts an “Every Play Wins” configuration. Even if the main claw attempt is unsuccessful, players can still receive small gifts, capsule toys, or redemption rewards. This helps the client better adapt to local compliance requirements while improving customer satisfaction and repeat participation.
In addition, customized storefront signage and unified brand visual systems were developed for the client to strengthen store recognition across multiple cities. Through stable machine operation, standardized layout planning, branded presentation, and localized gameplay configurations, the project successfully achieved strong foot traffic, high customer engagement, and scalable multi-store operation across the European market.
1. What machines are included in this project?
This project mainly includes commercial claw machines, scissor machines, and clip machines designed for high-traffic retail entertainment environments across Europe.
2. Can the store layout be customized for different locations?
Yes. Each store layout is fully customized based on space size (100㎡–800㎡), customer flow, and site conditions such as shopping malls or public commercial areas.
3. Are the machines suitable for long-hour commercial operation?
All machines are commercial-grade models designed for continuous operation in high-traffic environments, with stable performance, durable structure, and low maintenance requirements.
4. How is win-rate or gameplay adjusted in different markets?
Win-rate settings can be adjusted according to local market requirements. In some European regions, a capsule reward system can be integrated so that players receive a gacha-style prize even if they do not win the main claw machine item. This helps improve engagement and support local operational compliance.
5. Do you provide branding and storefront design support?
Yes. We provide customized storefront signage and unified brand visual identity solutions to ensure consistent brand recognition across multiple store locations in different cities.
6. How do you help improve customer engagement and repeat visits?
The combination of engaging prize selection, optimized machine placement, and capsule reward systems helps increase customer satisfaction, dwell time, and repeat participation in all store locations.
